Write Your Press Release the Right Way at the Right Time. You know it. You have to do Press Releases in order to attract possible leads and get the word out of your new offering. You also hate them with a passion. You aren’t alone in that. They key is to get your message out […]
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SEO & Apostrophes: Match Made in Hell?!?!
While this isn’t a picture of me, it very well could have been. I did the very same thing when putting together the crib for my first child … nearly 17 years ago. Ugh. What seems to be equally frustrating is deciding how to do SEO … when it comes to apostrophes. What’s the deal? […]
Random Questions …
Here are some questions which were posed to me recently … 1) In my experience, pinging is only for purpose of page indexing rather than getting backlinks, do you have similar experience or I am wrong? I only use pinging for getting indexed. In terms of backlinks, you might be confusing “trackbacks” which have long […]
Pandora, AMEX Fail
This isn’t an SEO post, but I have to go on a rant here because, well, I am blown away that companies continue to be “short sighted” even in a recession. I went to upgrade my Pandora subscription (online streaming music) so it would be ad-free only to discover that they dont’ take the American […]
Basic Steps for SEO
Basic Steps for SEO Being on the front page of some of the top-rated search engines like Google, Bing and Yahoo! is no joke as it can skyrocket your business online. With too many websites trying to cover the same content with only a difference in presentation and optimization and making their portals more search-friendly, […]
New AdWords Center from Google
Google Launches New Optimized AdWords Center Google has launched an optimization center for AdWords users. This center includes new tips and various strategies for attracting more customers for your business. The information is structured them into three different levels from the AdWords team. The tips include: 1. Ads – to ensure that the ads you […]
Microsoft to Purge Data Faster
The Blog over at Microsoft’s Bing recently announced that they will reduce the time frame for their stored search data, from 18 months to 6 months. Bing said:?? Specifically, we are reducing the amount of time we store IP addresses from searchers to 6 months. Currently we keep that information for 18 months before we […]
Porn? Um, no, I’m not Surfing Porn. Why Would You Think That?!?!
Okay, let’s face it, there are just some really weird and creepy people in this world, and for some reason, when it came to getting “common sense” … well, they were down the hall pounding on the side of the vending machine. Perfect. This guy, well, he is just an idiot. I would love to […]
SEO Tips for the New Year
As the New Year is here, what better way to celebrate than with some Search Engine Optimizing Tips? This is what I recommend … 1) If you use JavaScript drop down menus or image links, be sure to place text links on the page for the search engine spiders to follow. Placing them in the […]
Using RSS Feeds
So … what in the hell is an RSS feed and how can you use to to make an impact on your online business? Fair question… “An RSS feed is an XML file that summaries content, including links to them and other metadata, that a user can subscribe to using an RSS aggregator.” RSS stand […]
Why Search Engines are Important
If your business is internet based and you have a website, then you understand what the importance of attracting targeted visitors/customers. Once they land on your website it is important that they purchase your services. That’s why you have a website, correct? Search Engine Optimization is one of the best ways you can promote your […]
How to Use Article Marketing Effectively
By submitting well-written and relevant articles in good and free article directories you can obtain more traffic and better ranking for your website. This is referred to as Article Marketing and is considered an effective way to increase website visibility. Write your article after researching the particular topic on internet, so that it covers all […]
Targeting Proper Keywords
Target Proper Keywords and Improve you Search Engine Rankings If you want your website to gain visibility in the search engines and want to gain most important positions then you have to focus correctly on your keyword research. Before you start optimization your website, the most important step is “Keyword Research”. Try these tips: 1) […]
Google Adense “Estimated” Change
A few days ago Google AdSense made a “slight” change by adding the word “estimated” to the line for earnings. So, instead of seeing how much you have earned today, you see how much you have “estimated” earning. According to Google: In order to be more transparent about how our system calculates earnings, we’ve added […]
Seven Deadly Sins of Landing Page Optimization
Summary from SES Chicago … Sin #1 – Unclear Call to Action Obvious Standard: If the Call to Action is not clear or “missing” it is costing you a lot of money. Suggestion: Use AttentionWizard.com as an Landing Page Predicting Tool. Sin #2 – Too Many Choices Suggestion: Don’t overload the visitor with a myriad […]
SEOs Blood Pressure Rises Over Google Personal Search
It seems to happen often, a change occurs and SEOs feel the “sky is falling”. It happens again. Google has been serving personalized searches for a couple of years now, but SEOs really didn’t care because a person had to be logged into their Google account. This didn’t happen often, so it didn’t stress SEOs […]
Deal Closer: Yahoo! & Microsoft
In the “news that makes you yawn” department, more info on the forever pending Yahoo!/Microsoft deal … and it seems the deal now just needs to the right people approve the deal and it will be done. And hopefully then, Yahoo! Search goes away. Yahoo! Inc. and Microsoft Corporation today announced that the companies have […]
Site Speed Graph Added to Google Webmaster Tools
There was a lot of talk at Webmaster World last month regarding Google beginning to use “Site Speed” as part of their algorithm. Could having a section in Google Webmaster Tools be ensure to convince even the hardest critics (including me) that Google is going to factor site speed? Time will tell. For now, see […]
Google: Hard Facts About Comment Spam
Google just came out with some straight forward talk about Blog Comment Spam. Yes, this is a problem as if you own a blog you get comment spam on a regular basis. One WordPress plugin which is really helpful is the Spam Karma plugin. What I like about it is not only does it protect […]
Google Banning AdWords Accounts
Google has been getting aggressive recently banning AdWords accounts and many are wondering how to go about asking for reinclusion back in. Well, in a word, don’t waste your time, it isn’t going to happen. See this building? That’s your business. See the firefighter? That’s Google. Stop being naive. if you break the advertising rules […]