If you’re an AdSense publisher, you’ve no doubt speculated how much Google is paid and pays you, per click. On May 24th, “in the spirit of greater transparency,” Neal Mohan, Vice President, Product Management announced what those percentages are.
Google pays AdSense for content publishers 68% worldwide of the amount advertisers pay. For clarification, AdSense for content allows publishers to place ads alongside content. According to Google, the 68% has been unchanged since 2003 and is not an average, but the amount each publisher is paid. AdSense for search publishers are paid 51% worldwide. You can read the official Google post here.
The revenue share for AdSense for mobile applications, AdSense for feeds, and AdSense for games was not disclosed, citing that these are evolving programs with variable costs involved at this point.
You’ll soon see this information in your AdSense interface under Account Information. Right now the new interface is in beta. If you’d like to participate in this Google beta testing, submit an interest form. Google is also making other improvements to AdSense functionality which we will be telling you about soon.
Derek says
Yeah I just saw that and read through their report on how much they are affecting local economies. They even share the number of publishers per state. I loved the many business ideas and how well people are doing with adwords.. gave me some ideas for the future :)
poer says
is the google beta testing link above really from google?
i just submit my data but then realized that there was no information on that form clarify it is really build by google adsense team :(
maily says
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