Skype announced today via a press release that for the first time they’re offering display advertising. Ads appear in the Home tab of the Skype software, for Windows users only in the USA, UK and Germany. Groupon and Nokia were two big names that shoved off the launch. Ads can include audio, video, social media sharing and click to call. Advertisers can target their market by country for the time being. The majority of ads will appear to users of the “free” version of Skype.
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