Summary
Time: Just a tad under two hours.
Note: This training will be updated in the Spring of 2016.
This is a process we have been using since 2009 and has been tested and proven ever since. Tweaks have been made and the methodology has been fine tuned in order to achieve maximum results from the least effort. That’s what we all want, right? We have literally burned through hundreds and hundreds of domains over the last seven years with this process.
This is a small group for this training for a good reason. If this information escapes this private area it will be very easy to determine who it was. Being on my black list is not a good thing. It is better to be “in the family.”
In short, here is the process:
- Easy Management
- Small Footprint (there is NO SUCH THING as no footprint)
- Zebra-friendly (future forecasting)
- Do It Yourself Options
- Using Brokers (we will be releasing our main broker’s contact information next week)
- Register Compass is still the tool of choice
- How to use and implement PowerTrust
- Buying domains for two reasons: Spamming and Brand Building
- Avoid domains that are trademarked, de-indexed, and questionable past.
- How to grab old content when you can’t view it on the web or Archive.org (tip worth more than the price of admission)
- Never use fake information in the WHOIS area. You must be able to be contacted or risk losing the domain
- Hosting Options We Use – this is the key
- InfiniteWP Plugin
- How to do content on these new sites for maximum benefit
- Demo on co-citations. The real power in linking.
- Why diversity is key.
- More is not better when it comes to content. Keep the sites lean and you can “update” them with FreshPubDate.
- Never use Google Drive to Store Information
- Avoiding legal pitfalls, trademark infringing, copyright issues, etc.
- Myths Debunked
This video shows the overview of the process. Let it seep into your head. It is vital you understand the foundation of building a link network before diving in or you will do it wrong and the network will only have a fraction of the power that it could have. Trust us. You’ll thank us later.
Jerry & Michael
Infinite WP Clone Demo
Q&A
Bob Rosenthal:
1. Please clearly explain “co-citations” (in granular detail) with examples and best practices.
The problem with terms like “co-citations” is they cross over into other markets and products and that gets confusing. Basically, the “co-citation method” is “sandwiching” your link in between two authority links. Read that again because it is that simple. It is pretty ingenious. You can read more about co-citations here in the membership: https://seorevolution.com/advanced/co-citations/
2. Current ballpark price range estimate for suitable domains on RegisterCompass? You mentioned that prices jumped from $80 to $800+ after widespread knowledge of RegisterCompass became known (2009ish). Where are we now, relatively?
I believe our average lately has been around $350-$400 per domain for a decent quality. It’s going up but you can definitely find them for that range. That doesn’t mean you shouldn’t buy an $800 domain if it’s excellent. You get what you pay for, whether that’s in time searching for the cheaper domain or just buying from a broker. One way or the other, you have to pay for the time to find it.
Michael finds killer domains at “buy it now” prices of $100 for less often. For example, since PR means nothing now, just ignore that filter, and even though we aren’t strong fans of Moz’s data, put DA 25+, .com, .net, .org. In the search I just did, over 4,600 domains on auction came up. Adding “buy it now” for $450 or less, the domain count drops to 224. Dropping to $200 or less there are still 57 domains available and crazy enough, there are 6 domains for $100 or less.
If you are consistent in your searching (i.e. at least weekly), you will find solid domains on a consistent basis instead of trying to do group buys once every six months.
So while the prices went sky-high in 2010, they have dropped back to a reasonable amount. Instead of just focusing on expired domains and auctions – try the “buy it now” pricing, which is where we spend most of our time.
3. Network Sites Linking best practices:
a. I have three sites in the same niche, can I link to all three sites from the same “network site?”
If you’re okay with all of them getting penalized at once, go for it. Otherwise it’s totally fine, just make sure to link to plenty of authorities via co-citations.
You also risk a footprint here, even an accidental one. Of the three sites, pick the one that is converting the best (making the most money) and focus on that one as the one to push the link juice to. The other two you can get more aggressive with.
b. All links from feeders should be contextual, yes? Just vary the placement of link and vary content on pages, yes?
Absolutely contextual. If you get into a large network, I try to get rid of the “homepage only” footprint and have links on strong subpages too.
Remember the trick of site:domain.com keyword so you know which page of a domain to put the link on for maximum benefit. This is especially true of internal linking. It puts “PageRank Sculpting” to shame, even more so now that PageRank is “dead.”
4. Anchor text, where are we today? e.g., ratios, “naked” links, best practices?
Same Penguin suggestions here: https://seorevolution.com/basics/seo/algorithms/penguin/
Review the article and remember, don’t get caught up in ratios. Focus on making things look natural and pushing things when they need to be pushed. We will give you examples.
5. Money site hosting:
a. My money sites are on one server.
64 unique ip addresses and sequential numbers.
b. Each money site on unique ip address.
Question: Will this provide a footprint?
You might have ranking difficulty if all 64 are going after the same keywords. If they are going after different keywords, and your feeders wouldn’t leave an obvious web to the same C-class IP range, then you’re good.
Best practices here?
Diagram your ranking objectives with Bubbl.us and watch your IP addresses. Consider using CloudFlare on some of them to keep them separate.
6. What platform should be we standardizing on?
We have changed over from Genesis to Beaver Builder as Genesis is becoming the “Thesis” of the market. It is important to turn off comments on pages and posts as it is a separate place in Genesis, if you are still using that platform. Use full-width content display as a default to reduce the risk of duplicate content in sidebars.
Doug Baker
1) Can you give more detail about how you generate code diversity while always using the Genesis framework?
a. HideMyWP on some sites.
b. Dynamik
c. We buy theme packs from various sources like Web Savvy Marketing and the StudioPress pack itself.
It is something we think about, however the WP footprint itself is actually more noticeable than Genesis when you look at the code itself. So if you fix that part, you can start to fix Genesis too. HideMyWP will likely play a larger role as time goes on, as well as code generators.
One of our ongoing tests is about code diversity. We picked up on this one from RetailMeNot. They injected ASCII art into random parts of their code. We took note and started doing it, even to some robots.txt files. Notice: https://seorevolution.com/robots.txt
I have also looked into code injections to add random comments and ASCII art diversity to code. I think there will be more HideMyWP-type plugins in the future as people begin to pick up on code diversity. I also wonder if W3TC leaves too much of a footprint on some sites.
Keep in mind, right now code diversity isn’t a thing. It may never be. But it is an easy footprint to identify, much like duplicate content and optimized anchor text just a few years ago.
Being diverse with WordPress is a little tougher than doing things with, say, Dreamweaver. But you can still inject certain things into sites to make them unique. This isn’t a “thing” but like the story I told in the video, a competitor said he knew all the sites were from the same webmaster as the coding was very similar. The issue here with this training is NOT looking different to Google, but looking different to your competitors. You want to throw them off the scent. Protect your assets.
Why?
If your competitor knows all your sites, your network because vulnerable to being taken down.
2) If it’s not possible to acquire/acquire enough theme related PBN sites would you bother trying to “re-theme” them with some type of tiered link building or other strategy? For me, the theme issue is often a problem when building PBN’s for local sites.
You can repurpose them right now and rank very easily. We don’t know that it will last forever and are betting against it a couple years down the road.
In the past we have picked up a bunch of North Carolina-based domains by random chance. You might also want to search your Secretary of State’s website for businesses that closed in the previous year and pick up domains that way. It’s more work but very related, and often you can find real goal mines. Or, a great option is pick them up and the former owner will panic and try to buy it back. I usually do this unless the domain is super powerful. I have sold domains back, but made it in the agreement that they hosted with me for life at $30 per month, and I received ten links on their site in the locations I deem necessary (but not including the home page). I did that designation as home page advertising gets every webmaster worked up. Sub pages? They don’t mind nearly as much.
And like anything else, these are assets that can be sold down the line – remember that. Domains for networks are not intended to stay forever. When the time is right or the market is hot, sell, you can rebuild easily and with the injection of cash, your network can get stronger.
3) When using a PBN site to link exclusively to just one money site how much additional content beyond the linking post/page to you add to the PBN site, if any? Assuming you were not able to recreate it using the Gas Mask approach.
Fewer pages means less risk of Panda penalties. The only thing we may adjust for in the future is to add in a fake contact information – names, addresses, phone numbers, etc. That’s just to get by manual reviewers. Otherwise, you don’t need additional pages unless you have links you want to preserve on those pages without 301s, which we often do.
I will add that “fake” can be “pen names” with real contact ability, so if someone writes to that address, it will be seen and answered. That is what is most important with contact information – that it is answered. As far as content goes, there are sites I own that I have not updated in years. One main site I have not added new content to it in nearly 6 years, yet it still ranks as well as it did 6 years ago. Google THINKS I update it as I am using FreshPubDate on it. Very sweet.
Ashley Rader
1) Could you maybe make a checklist of what all you check for when looking to purchase a spam domain vs a regular link network domain, when determining whether its a good value. I don’t currently have LRT, what tool would you recommend for some of the checks that you use LRT for?
A lot of is “it depends” and you need to get an eye for it. If you just have one set of filters you use on RegisterCompass or some other tool, you will miss out on killer domains because you were only focused in one spot, or your prices will always be higher. The more filters or angles you come up with, the better. Sometimes you might focus on referring IP address amounts, or global search volume for the keyword, or SEMRush, or do all of them. You might find a domain that had to do with a celebrity’s death in 2013, like a memorial site, that has tons of great links without a PR update to reflect all the new links coming in. You would miss out on that domain if we gave a set rule of “only use these filters” and that’s why we adapt and evolve.
It also depends on which tool you are using for filters. But we will make a checklist for both spam and regular networks and upload Mark’s suggestions.
We talk to Mark tomorrow and we will get his injection. Bottom line is, while a checklist can be made for you, you really have to go with your gut sometimes and just jump in. Never buy too many domains so they sit and do nothing for months. Get one, clean it up, post it and inject links and then go get the next one. Keep doing it over and over and the time to get it cleaned and live will get less and less and you will turn it into a machine type of process.
2) If a site isn’t listed in archive.org, and you can’t find any version of content for the site previously, would you still consider buying it? Is the point of scraping the old site layout, just to save time in not having to repopulate the site with new content?
Absolutely. We do it all the time.
The “time to market” is vital. The faster you can get the sites up, the better. You will get to the point that you will get them online with content the same day you acquire them. We want you to get into the habit of starting something and then finishing it. You will make great progress if you start slow and keep finishing things. Nothing is more important than that for a link network.
3) Are you putting legal pages (terms, privacy, etc) on all your link network pages? If so, do you make the content on those all different, like having to rewrite separate terms pages for each site? Do you use fake addresses, contact info, etc?
We have tested doing this, and always noindex it when we do. The problem is it creates a footprint if you use the same set over and over. We are testing fake addresses and contact info, only to help get by manual reviews though. If there is a ranking increase from fake info, we haven’t seen it yet.
Michael is right, you have to have them written differently. Since the pages are no indexed, you can use boiler plate ones from random sites and change them up a bit.
4) Are you tracking your link network domains in any kind of analytics at all, if so, which analytics are you using, and is there any way to mass manage them without leaving a footprint?
No. Michael is using MicrositeMasters and spot-checking for various domains over time. One of the columns we had Ante Laca build into the link manager was a “Ranks for” column where we would write the position it ranked and the keyword it ranked for. When the domain came up for renewal, we would do some spot checking and make sure it still ranked for those basic terms so we could verify it still held power. That’s often why we like to keep the original name of the site, so we can at least do a “brand” check to make sure it ranks. We are outranking official government sites with a few of them right now, and it’s the easiest test in the world to make sure it’s still giving juice.
5) Are there any WP tools you use to mass manage the link placements, or is that all manual?
Manual. We had a custom plugin developed to spin and inject sentences across a large site. Michael got the idea after seeing large newspapers do the same thing to “check the new story on xyz” randomly in the middle of an article. It gave a slight boost but it’s not worth doing on feeders.
Some spammers like to use a content creator like Kontent Machine and inject links at random – the problem is you can’t say “do perspective based writing” and know that it will pass Panda issues.
While it is a pain, you have to treat this like an asset and not a spam farm. You have to take care of it. This isn’t just spinning content and injecting links. This is custom crafting sites to use to dominate your markets. You have to put in the time in setup and maintenance for this to work at its full potential.
6) In the video you discussed using brokenlinkchecker.com to find domains that possibly have higher internal PR compared to their homepage. How are you finding these, just manually going through the lists? I went through some of my brokenlinkchecker.com lists, and most the sites are still active (not expired, expiring soon) – are you reaching out to these domains with offers to buy? Is this just totally manual?
Most will be active. You will find a lot of /archive/somethingold.html links where the domain is still live. Once in a while you will find a domain that just hasn’t been renewed. That’s where you can buy it. It’s a lot of manual work. Emphasis on a lot of manual work. You can do a lot of this stuff while you are on hold with a phone call, or a conference call that you really don’t want to be on, or some other task that doesn’t require your full attention.
7) Could you show us maybe a sample mind map of how you would build out a network and how you would link the domains. You gave an example of having 5 money sites within a niche, and that would require 50-200 spam domains.
Yes. Will do.
Can you maybe show an example of how you would run the links for a campaign like that? Also, maybe more importantly, how NOT to link them
Yes.
How are the spam domains linked, how are the dream sites linked, and how does it all play in with the money sites.
Always remember to do the minimum effort of domains required to rank. You probably wouldn’t point spam domains to a dream site. A dream site is a money site. The dream site itself has a goal of ranking in your niche. Expect to pay a lot more for it, but it’s worth the jump start.
When you buy an expired domain, are you using that as essentially one link out, for one other domain? Also, if you have more than one niche, are you setting up a totally separate private network for each niche, or can some of them cross-link here or there?
It depends, you can link out to 5-10 sites from one domain if you can keep it all niche related and not really notice a decrease in juice from any of them. It really becomes a resource question. How many different domains do you want to rank? How much of a budget are you willing to put into a network? You have to factor that into how many niches you are going after.
Use a totally separate network for each niche. It’s not required for ranking, but if you do have one network get wiped out, at least it doesn’t kill your other niches. It will make your own testing a lot easier to keep up with.
That is what you want to remember. People hear “private link network” and they think it is a massive group of hundreds of sites, when, in fact, it is dozens of small groups of sites.
8) I think mapping out the network is probably my biggest question mark. I’m worried about leaving a footprint and I’m really struggling with the part on how to link each of sites whether they are spam sites, or dream sites what to link them to, whether some can link to more than one site etc.
It depends what your goals are. Begin with the end in mind. Lay out how many different sites you want to rank, what kind of budget, and how many domains you expect to buy.
For our network, we like to buy high quality domains and hold onto them for the long term. We only target one niche with them, and keep them totally separated. You can use “groups” or different bubbl.us maps to keep track of them. Or you can add a column to your SimpleSafe manager for “niche” and keep it organized that way.
If you are going after a really spammy market like sex cams, pharmacy, casino, etc. you will burn domains to the ground. You can’t invest in high quality domains and hope they last a long time. You have to buy junk and run it on numbers of referring IPs/domains. That’s what takes 50-200 domains to rank your main site, which is also probably an expired domain that was repurposed into your main market.
Paul Marsden
1) You talk about not mixing your high quality and low quality sites in the same link networks. Is there any guidance on when you should use one or the other?
It depends on how spammy your niche is. Most of our members should aim for high quality networks and invest for the long term. We do have a few in very dark areas of the web. Much like the answer above – sex cams, pharmacy, casino, etc. needs the low quality.
2) Do you ever monetise any of the linking sites?
That was our original target, have the network pay for itself on autopilot. Penguin 2.1 killed that from scaling because relevance wasn’t a close enough match.
If you are in a niche like health, and you find a great expired farmer themed site from Mark, you can probably turn around and sell ebooks or other cheap products on a subpage. Think long-tails because you don’t want to really make this a focus of your business. If you get sales, great. If not, don’t sweat it. We gave up after Penguin 2.1 because we had bigger fish to fry. You can still make it work.
3) You say to privatise WHOIS after transfer but I don’t think we can do that for .co.uk domains. Is that correct? What should we do instead?
Buy .coms :) They still work over there. And if you can privatize domains, just pen names. That way you don’t leave a footprint of ownership.
4) How strongly do you recommend using Genesis?
Absolutely. What’s better, faster, won’t get hacked, has a ton of cheap child themes you can use across an entire network, has tons of plugin extensions to do most anything you want, updates from the dashboard, etc.? Genesis is the only great one for this.
5) One of your slides said “Child Theme Packs recommended for Easy Feeder creation”. Please explain that comment.
For example, Web Savvy Marketing has a great theme pack. So does StudioPress, which has discounts periodically emailed out as they bumped their price up. Buy the bulk pack and make a few tweaks and go. You don’t want to spend a lot of time designing these for them to look great.
6) Domains tend to have most authority on the home page which is presumably why other network sites put all linking posts on the home page. Do you lose out just having a posts summary on the home page?
Yes and no. Are you planning on adding a bunch of links to the homepage or renting out links?
You are much better off building this up as sites that look real. If you just do a bunch of blog posts without summary on the home page you will have a duplicate content nightmare and wonder why the site lost its juice. If you must use this method for some odd reason, noindex your posts in Yoast. This way you only have one version of your content indexed.
7)The suggestion to not use Gmail was a surprise but perhaps obvious. What would you recommend instead?
A server you control. We’re also testing Zoho mail right now; hardly any complaints for it.
Domains and Hosting are Live, Now What?
You should have the following done. Otherwise you will hate yourself later.
1. All of your SimpleSafe files should be organized as we suggest in the Managing Large Networks section.
2. All sites should be connected with InfiniteWP for easy updates and backups on separate cheap hosts. The “file upload” extension was just released which makes it a lot easier to put a plugin like Link Privacy across all sites.
3. You should have theme packs ready to go for Genesis to make each site different. Some theme packs available are:
http://my.studiopress.com/pro-plus/ ($399 – Random sales run frequently)
http://www.web-savvy-marketing.com/store/developer-pro-pack/ ($299 – Constantly adds themes, mostly widget-based. Themes were slowly updated to remove her credit out of the footer.)
http://www.rickrduncan.com/free-genesis-child-themes (Nice list – Remove footer credits)
http://www.aaronhartland.com/free-genesis-child-themes/ (A few extra here)
4. Take pictures with your iPhone or some other random device for stock photography where it’s needed. Most people won’t look at these sites, just use some junk to be unique. Otherwise use the meta noimageindex tag. Use a plugin to add meta tags (tons of variations, any will do) to say Googlebot and noimageindex.
5. Check the full domain for links to subpages. We don’t want to let link juice die if there is plenty of power going to subpages. Create those URL extensions if possible. Make a list of all URLs that need a 200. If it’s a junk link, it can 404. Also, make sure you use www or non-www, or in some cases a special subdomain as the majority of links direct towards.
6. Use HideMyWP on random sites, but not all of them. This is just to keep Google thinking your sites are totally different.
7. Diagram links as you go with anchors (even if it’s an image, notate it with alt text) in a tool like Bubbl.us.
Linking Clearly Explained
Linking should follow all Penguin rules and then some. To remind you on Penguin rules (you really should read that section again):
Rotate out anchor texts like this:
- Brand (and variations including Inc. INC, etc.)
- URL (http://, www, trailing slash)
- Phrase-based keywords (almost a sentence)
- Actual keywords (still rotated among popular versions for the ranking page)
- Generic (we already have a massive listed of generic keywords posted)
If you do this alone, you will rank. The “and then some” is to prepare you for the Zebra update, which we are even more confident since reading the patent is going to be about code diversity. Here are things you should probably watch for:
- Having all homepage links look strange. Use subpages when you know the subpage has juice for variety
- Use images as anchor texts, just like a real brand
- Put some links in widgets on the homepage (especially with Web Savvy Marketing themes)
- Put some links in a slider
- Put some links early in the content, some late, some as a reference (perfect for URLs)
- Put co-citations in the other places.
- Link to other pages on your site. Make sure those pages contextually link to your target ranking page. Don’t put everything to the homepage or ranking page. Be creative.
Get the picture? Put it somewhere different each time. You may want to keep up with this on Bubbl.us. You can rank without doing this part right now, but when Zebra hits and everyone screams SEO is dead, chances are we will be just fine because we took the time to map out our network so everything looks different.
Mark’s Tips
Mark uses aHrefs. There may or may not be group buys available if you search online in a few forums while trying to save a few bucks.
I prefer using Ahrefs due to its very large index of fresh backlinks — plus the membership is affordable, comparing it to LRT.
1) How to make sure a domain is clean:
– First of all I run the domain on Ahrefs.com and click on Anchors, look for viagra/adult anchors, if any, you will probably have to forget about this one.
– I then run the domain on Archive.org and go through the records to make sure it has never been used for SEO purposes, you should be able to easily tell.2) How to check PR validity of a domain:
– Make sure to start with info:domain.com and info:www.domain.com command on Google.
– For deindexed domains that return no result:
a) By running the domain.com and www.domain.com on opensiteexplorer.com. This can show you if the domain was redirecting to another or not.
b) You can check and see if there was a redirect by looking at the last snapshot of the website on archive.org3) How to analyze the backlinks portfolio of a domain name:
Run the domain on Ahrefs.com, click on External and then choose DOFOLLOW. Depending on your subcription, ahrefs will return a minimum of first most powerful 5,000 dofollow backlinks. Once exported, I open the sheet with Excel and highlight Referring Page URL and press CTRL + H and then
Find what: www
Replace with: leave empty
Replace all
Then you want to click on Data > Remove duplicates > Continue with current selection > OK.
Now I will select the entire column (Except the header of course) and put all the URLs in a text file
This step is needed to get rid of duplicate backlinks coming from www and non www versions of a URL.Note: if the domain has more than 5,000 dofollow backlinks and you want to analyze them all, you will have to go for the “raw export” option, but in this case you will have to sort the excel file to get rid of nofollow/image backlinks since the raw export will include them all.
I will then upload the text file on a bulk pagerank checker, I prefer: pagerank.my-addr.com
This service is paid, but it will check the PR of your backlinks cheaply, quickly and easily. Once you add funds and upload the text file there click on check pagerank and wait a few minutes for it to complete. You can refresh processing table to see when it finishes so you won’t have to refresh the entire page. Once completed you can click on pageranked and it will download a nice sheet of each backlink and its pagerank. And then you can make a deeper analysis by visiting each high pagerank backlink.The same concept can be used for analyzing your competitors’ backlinks.
Mark on DMOZ:
How to find out if a domain is DMOZ listed
All DMOZ listing checkers will fail this task, and DMOZ’s search box won’t tell you if they have a domain listed with them or not. Use this method to figure out if a domain is receiving a back link from DMOZ:Go to ahrefs.com and submit the domain name (iltrails.org) as an example
From Referring, choose Domains
Write: dmoz.org in the search box and click on Filter Domain
This domain is DMOZ listed, to find Referring Page click on Backlinks on your right
You may visit the page and make sure the domain is still listed, rebuild or 301 destination page (http://www.iltrails.org/Schuyler/) to your homepage to get the juice
Remember you can contact Mark directly in the group. He has a good bit of his portfolio listed at http://heavydutynames.com/portfolio/ use the password “reveal” to see what’s there.
Map Example
In this example, you can see networks one and two are joined. We keep track of the domain name, location, IP, and anchor text. Feeder2 links to two money sites, meaning if one of the two get manually penalized that everything from Feeder1 to Feeder8 could be worthless.
Feeders 9-12 are how we diagram tiers for a quantity network. Notice they have no relation to the others. Taking this up to 50-200 sites you just keep going. As we described, it’s not 50-200 sites pushing one site, it’s a lot of small networks. The challenge is remembering what you did on which sites. You just have to keep a record of what you do and Bubbl.us does that well.
How Not To Link
We don’t like to do what Feeder2.com is doing. It works and will rank both sites, but it also increases risks. It’s a gamble you have to make. We like one feeder set per money site on quality networks. Spam networks you can pretty much go crazy with it as long as your co-citations are strong.
You have to make bets. We can’t tell you how to make the bets. If you want to go all-in and rank 4 sites at once with links from all 20 quality feeders at the same time, you can do it. But when it falls, expect everything to collapse. You will rebuild from scratch. For some of you that’s completely fine. For others this could wreck your business. There’s no set rule. What works for us will probably not work for you. You have to make bets.
One thing this example doesn’t cover is linking to the same site twice. Sometimes we like to link to the homepage and a target subpage. This is totally fine. Just add another line of text in the Bubble to say what you did. Do not do this on every single link. Use variations and “be cool” about it.
The worst thing you could ever do is link to totally unrelated markets on the same feeder. It works right now, but it leaves one ugly footprint and divides the juice on both ends. Do not link to weight loss and lawyers on the same site. You are better off using one feeder at a time for each rather than splitting the juice. The division isn’t a simple 2 feeders x 2 links = 2 times the power. It ends up as 2 feeders, half the juice on each one, one fourth of the power.
Your feeders should look good. If a webmaster does a quick check of the links on their website, you should pass the “glance” test. Don’t look so awful or so full of spam that they want to remove it. If you use some pre-built templates and halfway make it look right, you’ll be fine.
Title Tags
This hasn’t been discussed and it needs to be. Title tags are a pain with feeders unfortunately. For a long time we used the original site’s title or brand and it worked amazingly well. Now it’s best to rename the title to something niche related.
For example, if you have a site like “Mercer Area Library” and we want it to be a feeder for SEO Revolution to rank for “SEO Membership”, we would make the title: “SEO Library for the Mercer Area.” If the second feeder is “Daleside Bookshop” then we would say “Daleside Bookshop Membership Club” – get it? Just mix up a keyword or two in each title.
You can go crazy with the titles and completely rework them, especially on dream sites. Know that it starts to look a little fishy when people glance. Remember it’s also harder to verify if the domain holds power months down the road. You can’t just go search for the feeder’s brand name and see where it ranks. Make a note of where it ranks after the title change is indexed so you can determine if the feeder is still strong or not as time goes by.
SiteSucker & Gas Mask Example
Get the bookmarklet here: https://www.domaintools.com/research/whois-applications/